Category Archives: photo direction

How can I forget? Halloween 2012

Epic episode of photo art direction. Five weeks, 160 models and 272 costume changes for Target Halloween. This was 2012, but with the season rolling in again it’s hard not to reminisce.

Kevin White photographer


chinagirlblue I don’t know how it happened, but when it came time to cast for the retro red flip wig we somehow channeled Miss Coco Peru. She gave us a shout out in this hilarious video she made at the West Hollywood Target, aka the Gay Target.